Custom Conversions
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      1. Wicked Help Center
      2. 1. SETUP
      3. Custom Conversions

      Importing Custom Click Events from Google Sheets with Zapier

      1. Email
      2. Date_Time - Date/Time Format (mm/dd/yyyy hh:mm am/pm)
        1. If the date time is not readily available in the above-mentioned format, type NOW (Capital Letters) to use the trigger time of the Zap by default.
      3. Timezone - This would be the timezone your CRM is using, NOT the Timezone of the Contact.  (EST Timezone="UTC-5", CST Timezone="UTC-6", etc)
        1. If you are using Date_Time as NOW then leave the Timezone field BLANK.
      4. Source
      5. Campaign
      6. Term
      7. Medium
      8. Content
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