Data Mining
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      Data Mining - Potential Missed Opportunities

       

      Potential Missed Opportunities lists the top Campaigns/Ad Sets/Keywords where in the past 30 Days there have been $0 in costs, but has generated revenue.

      Potential Missed Opportunities answers the question:

      "Which Campaigns/Ad Sets/Keywords have I turned off, but have continued generating long term revenue and I should consider turning back on?"

      Note: For an item to show up in this report, there must be over $100 in lifetime ad spend