- Wicked Help Center
- 3. REPORTS
- Data Mining
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1. SETUP
- Getting Started
- Connecting Your CRM and Leads
- Order Systems and Shopping Carts
- UTM and Tracking Setup
- Setting Up Other Data Sources
- Booked Call and Appointment Tracking
- Custom Conversions
- Setup FAQ
- Microsoft
- TikTok
- Snapchat
- Magento 2
- Custom Clicks
- Facebook CAPI (Advanced Signal)
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2. PLAYBOOKS
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3. REPORTS
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4. TROUBLESHOOTING
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5. OTHER RESOURCES
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5 Forces
Data Mining - Potential Missed Opportunities
Potential Missed Opportunities lists the top Campaigns/Ad Sets/Keywords where in the past 30 Days there have been $0 in costs, but has generated revenue.
Potential Missed Opportunities answers the question:
"Which Campaigns/Ad Sets/Keywords have I turned off, but have continued generating long term revenue and I should consider turning back on?"
Note: For an item to show up in this report, there must be over $100 in lifetime ad spend