- Wicked Help Center
- UTM and Tracking Setup
Is it possible to track Amazon clicks, orders, or contacts using Wicked Reports?
The short answer is no. For proper tracking, the Wicked Reports tracking code must be placed on the pages where you sell your products. This is not possible with Amazon.
For a period, we had an Amazon Attribution solution and unfortunately, the data quality received from Amazon was very poor and we didn't feel it was a suitable solution Amazon tracking and attribution has been discontinued in Wicked Reports.