Verify The Google Adwords Tracking Template Is Setup

When tracking Google Adwords, you absolutely must have the Google Adwords Tracking Template set up in your Google Adwords Account.
The tracking template should set up at the account level without override at lower levels. Tracking templates can be applied at the Account, Campaign, Ad Group, or Ad level. The lowest level template will be used. Wicked Reports clients should use only the Account Level Tracking Template. Custom parameters can be used if necessary to send additional URL parameters.
** Note: You can learn how  Track Google Adwords Here

Tracking Template (copy/paste exactly)
 
{lpurl}?wickedsource=google&wickedid={creative}&wtm_term={ifsearch:{keyword}}{ifcontent:{placement}}&wtm_campaign={campaignid}&wtm_content={adgroupid}&wickedplacement={placement}&wickedkeyword={keyword}&gclid={gclid}
 

1) Open you Google Adwords Account
 
2) On Left Navigation select Settings -> Account Settings -> Tracking
 
Confirm that the tracking template being used is:
 
{lpurl}?wickedsource=google&wickedid={creative}&wtm_term={ifsearch:{keyword}}{ifcontent:{placement}}&wtm_campaign={campaignid}&wtm_content={adgroupid}&wickedplacement={placement}&wickedkeyword={keyword}&gclid={gclid}
 
 

To Verify that your Tracking Template is set up, this video will walk you through verifying it's done